Betano has joined forces with FIFA as a Regional Sponsor for the current World Championship in Qatar. This sponsorship agreement encompasses Europe, where Betano is a significant contender in the online sports wagering arena. They operate in ten nations globally, with a robust presence in Germany, Portugal, the Czech Republic, Bulgaria, and Romania. Betano views this collaboration as a golden chance to engage with football enthusiasts worldwide during the planet’s largest sporting spectacle.
FIFA’s Director of Partnership Development, Luis Rodriguez, conveyed his enthusiasm about the agreement, underscoring Betano’s dedication to elevating the fan experience through technological advancements. He perceives this partnership as an indicator of promising times to come, particularly with the tournament already in progress.
George Daskalakis, CEO and co-founder of Kaizen Gaming, the entity behind Betano, shared his excitement. He’s immensely proud that Betano is the inaugural sports betting operator to collaborate with FIFA for the World Cup. Daskalakis emphasized their objective of delivering a premium and ethical betting experience to countless fans globally, adding another dimension of engagement to the 2022 World Cup.
This FIFA agreement follows closely on the heels of another significant proclamation from Betano. They recently teamed up with FBM Digital Systems (FBMDS) to showcase FBMDS content in Brazil, further broadening their footprint in the South American market.
This agreement allows Betano enthusiasts in Brazil to enjoy more than sixty casino game options, including slot machines and table-based games, made possible through this recent collaboration.