Internet wagering platform Novibet has partnered with financial technology company Citizen to improve its services as it expands its presence in the Irish market, which it joined in the previous year.
Customers in Ireland will now have the ability to fund their accounts and withdraw winnings using Citizen’s cardless payment method, resulting in transactions that are both more efficient and secure. Novibet’s Chief Operating Officer, Lambros Sialmas, highlighted that this collaboration enhances their product and enables them to provide a more user-friendly banking experience directly through their Irish website, Novibet.ie.
Citizen’s Chief Executive Officer, James Neville, expressed enthusiasm about introducing their technology to Novibet users, emphasizing the enhanced convenience and safety for clients managing their funds instantly. He stressed that Citizen’s flexible framework aligns perfectly with Novibet’s evolving requirements as they adapt to market trends.
This collaboration comes after Novibet’s recent renewal of their contract with Gaming Innovation Group (GiG) in the preceding year, indicating a phase of strategic expansion and advancement for the company.
A European gaming firm, Novibet, is partnering with GiG Comply to ensure its promotional materials adhere to legal standards. GiG Comply, a marketing compliance tool, will assist Novibet in monitoring its online content, particularly hyperlinks and phrasing related to internet gambling. This is crucial due to varying international regulations regarding permissible gambling-related communications.
GiG Comply’s software provides Novibet with real-time oversight of its marketing initiatives, guaranteeing compliance with regulations. Novibet can even establish customized criteria and protocols within the platform, adapting it to the particular legislative requirements of each market it serves.
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